Google. Amazon. LinkedIn. Shama Keskar has held leadership roles at some of the biggest names in tech, and now she’s headed to Tampa to join Nickelytics, a startup that aims to disrupt the out-of-home advertising industry with a unique approach to collecting and analyzing data that can demonstrate an advertiser’s return on investments in signage on vehicles.
Keskar, a 14-year veteran of the tech sector, is not physically coming to Tampa — she’ll work remotely from Seattle for family reasons — but she told the Catalyst that the region’s rising prominence as a tech hub “definitely” played a role in her decision to accept an offer to become a co-founder and chief technology officer at Nickelytics.
