St. Petersburg’s Marxent Labs among Florida startups landing venture capital

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Marxent Labs, a St. Petersburg startup that provides 3D “augmented reality” technology for retail and marketing purposes, received $1.2 million in venture capital commitments — one of the few young companies in the Tampa Bay metro area gaining VC financing in the third quarter of this year.

Nationwide, venture capitalists invested $16.3 billion in 1,070 deals in the third quarter. Of that venture capital, Florida received nearly $151 million, or just under 1 percent of the country’s venture capital activity. So says the latest MoneyTree quarterly report from PricewaterhouseCoopers and the National Venture Capital Association, based on data provided by Thomson Reuters.

Florida’s paucity of venture capital funding is not new. Some companies in the state still fared well in the quarter, with Orlando software developer Plansource Holdings receiving $70 million, Boca Raton software developer Modernizing Medicine getting $38 million and Delray Beach advertising software developer Bidtellect winning $22.4 million.

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