Q&A WITH REEF TECHNOLOGY’S ARI OJALVO: CHALLENGING THE CONVENTIONAL PATH

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    Building on the “15-minute city” concept in urban redevelopment, REEF Technology  is reimagining the common parking lot to achieve smart, sustainable urban living. It transforms underutilized urban spaces into neighborhood hubs that connect people to locally curated goods, services and experiences, all within easy reach.

    The fast-growing Miami-based tech company, led by Ari Ojalvo, started with connections to food and delivery services. The company runs more than 100 REEF Neighborhood Kitchens in North American cities; there are already 13 of these kitchens in Miami, each typically holding four to six restaurants including local favorites like Michelle Bernstein’s and Michael Schwartz’s brands, Della Bowls, Ms Cheezious and Burger-Fi. Cutting out the usual brick and mortar overhead and staffing issues, the kitchens provide a turnkey, zero capital investment solution for restaurateurs looking to grow their businesses, REEF said.