Retailers are constantly recording customer experience data and product reviews – and there’s a lot of it. But one of the challenges they face is that the data is spread across reviews on several different websites (or channels) as well as gathered in brick and mortar stores. And the information in the reviews is very nuanced. In short, it’s not organized in a way that’s easy to analyze and pull insights from.
That’s the need that Birdie.ai, a venture-backed insights-as-a-service startup, is working to fill since its inception in 2018. Birdie’s main offices are in Miami and Palo Alto.