As the year came to a close, Las Olas Venture Capital announced it has invested in SmartHop, a Miami-based logistics-tech startup. The amount of funding was not disclosed, but it will be used to expand engineering, sales and customer success capabilities.
SmartHop’s autonomous technology provides tools to make truckers’ jobs easier, such as for planning routes, dispatching and managing demand. Shippers and brokers can use SmartHop to access optimal supply and save costs through technology-enabled efficiencies. SmartHop is currently focused on building out its product and assuring successful outcomes with its early-adopter customers — independent truckers and partners such as Anheuser-Busch InBev. It’s a big opportunity in an industry with limited technology solutions, said LOVC Founding Partner Esteban Reyes.